Understanding Google Content & SEO

Google, Content & SEO. What is the relationship and what does it mean for small businesses?

The reason I'm writing this post is that a client of ours was recently advised by her web designer that WordPress couldn't do SEO, that only a hand crafted site would get her on the front page. Now I know, because my site runs on WordPress and it is on the front page for relevant search terms, that the web designer was talking nonsense. So I thought I'd look into the relationship between Keywords, Content and Google Search. Read more

Published by Chris Wright in Editorial, Marketing, SEO, Web Site Design

Tags: Content, Google, SEO

January 11, 2019 — No Comments

Planning a Website for Small Businesses

Planning a Website for Small Businesses is the second post in a series aiming to help small businesses stay out of the weeds on the web. Here we look at the actual planning process that helps you to avoid making decisions that will frustrate you further down the line.

So draw up a chair, pour yourself a cup of tea, put your thinking cap on and start making notes. Read more

Published by Chris Wright in Editorial, Web Site Design

Tags: SEO, Web Site Design

September 18, 2016 — No Comments

How To Go Viral on Twitter

My business depends on being able to demonstrate a return on investment for my clients. Its hard to link great photography with increased sales in a short timeframe, but one thing that does carry weight is social media exposure. How to go viral on Twitter is a question that all commercial photographers could be thinking about. Read more

Published by Chris Wright in SEO

Tags: Indian Brewery, SEO, Twitter, Viral

September 5, 2016 — No Comments

Image Optimisation and SEO pt 3

Image Optimisation & SEO - Video

In Image Optimisation & SEO Pt 3 we deal with video, and how this most compelling media should be optimised to have the greatest bang for your buck. Read more

Published by Chris Wright in Editorial, SEO, Video

Tags: SEO, Video, wistia, YouTube

August 25, 2016 — No Comments

Image Optimisation and SEO pt 2

Image Optimisation and SEO - Dimensions

Image Optimisation and SEO - Dimensions. In Part 1 we covered the use of file names and the "alt" tag. In part 2, we'll talk about the effects of file size, file type and the dimensions of the image on the usability of your site. Read more

Published by Chris Wright in Editorial, SEO

Tags: Dimensions, E-Commerce, E-Commerce Photography, File Size, File Type, Image Optimisation, SEO

August 18, 2016 — No Comments

Image Optimisation and SEO part 1

Image Optimisation and SEO

If you're running an e-commerce website then Image Optimisation and SEO are essential tools of the trade. People look for images of products so that they can compare like for like. If you're images aren't showing up then you're leaving money on the table. Read more

Published by Chris Wright in SEO

Tags: ALT, E-Commerce, HTML, Image Optimisation, SEO